Paradigm
Project Overview
The Paradigm Group delivers specialized oilfield technology. Our work focused on structuring the site for smoother exploration, stronger cross linking and better crawlability, ensuring that every offering feels
accessible, understandable and connected across the entire platform.
How I was Involved:
My role included designing responsive and desktop experiences, collaborating with cross functional teams, and participating in client review meetings.
Challenge
Users struggled to move between services, products and solutions. The challenge was to simplify navigation, improve cross linking and ensure that every page supported stronger indexing and search visibility.
Featured User Story
“Finding product details and service information takes less time.
We appreciate how clear the navigation is. The site helps us move from services to products to solutions effortlessly.”
Mark Jensen
Operations Manager, Northshore
Testimonials
“Working with Flight Mode has been an incredibly smooth experience. They understood the complexity of our organisation and turned it into a website that finally feels structured and easy for our users to move through. Our teams are proud of how the site represents us.
Jeroen Maas
General Manager, Paradigm Group
